If you didn't see or hear about it, they changed their logo last week from the well-known iconic blue box:
It only lasted 1 week, after an outcry across the web deemed the new logo as ugly among other things and unnecessary. So Gap admitted they made a mistake and went back to their original logo, posting on their Facebook wall:
“Ok. We’ve heard loud and clear that you don’t like the new logo. We’ve learned a lot from the feedback. We only want what’s best for the brand and our customers. So instead of crowd sourcing, we’re bringing back the Blue Box tonight.”
But it makes one wonder, they aren't the first to try to change their logo only to have the public lash out, ie. Tropicana.
Are people just scared of change? Do we like the familiar and comfortable? Change can be progressive, sometimes necessary, but does it all go back to the saying, 'If it ain't broke, don't fix it'...?
I know my blog look hasn't been around for nearly as long as the above companies, but as blog owners our site look, layout, and design are all part of our branding. Our readers get used to things a certain way when visiting our site. I know I have seen some blogs change for the better and others change and I don't quite feel the same about them that I used to.
So do you think I should've changed the design, or kept it as is? For those with poor memories ;p here's a window snip from my old look:
Good, bad, or indifferent... what do you think?